Formatting for Self-Publishers
Designed a web-based, book formatting tool for self-publishers, to eliminate the need for third-party tools like Vellum and Atticus. Conducted competitive analysis and user research to balance automation with customization, ensuring a seamless experience. Collaborated closely with engineering to implement MVP while maintaining design system alignment while allowing flexible drag-and-drop content organization.
Nightlife Planning App
Conceptualized, designed, and developed the end-to-end experience of an app to facilitate planning nights out with friends. Through viewing hotspots on a map, seeing what friends were up to, and creating loose plans, Thrillhop was built to be a one-stop shop for meeting up. Created UI/UX assets for flows, prototypes, and components.
AP Course Companion App
Delivered UI/UX design and product direction for an innovative educational mobile app, tailored for high school students preparing for AP exams. Collaborated closely with educators and students, deciphering user behavior and creating bespoke interfaces that catered to their study patterns, elevating their learning experience for standardized tests.
Teacher Resources Platform
Supported UI design and development of a teacher-resources platform that is catered to K-12 teachers, parents who homeschool, and students. Provided the user interface design, and worked with the team and Founder on user experience research on interaction patterns for adding resources, creating collections, and exploring resources.
New Connections App
Established brand design, including palette, type and icons for a mobile app designed to help facilitate real-world connections. Mapped out the interaction patterns via UI/UX design and provided a prototype for developer handoff. Met with the client and incorporated feedback from a students into designs, which subsequently launched across mobile platforms.
Outdoor Adventure App
Delineated the experience, branding, and marketing materials of a cutting-edge app for iOS and Android via UI/UX design, created to unite outdoor enthusiasts and adventurers. Generated specifications to coordinate handoff to overseas mobile app development team. Supported shipping of a 0-to-1 app experience as a fledgling Product Designer.
QR Code Menu Website
During the pandemic, a small team developed MenuSavvy, a QR code-based digital menu platform for restaurants. The platform transitioned eateries to touch-free menus; provided UI/UX design across mediums. With over 1,500 restaurants onboarded and a million+ menu views, MenuSavvy exemplified innovation and adaptability in challenging times.